Van Kampen Lastechniek automates product management with APIcenter

Van Kampen is a specialist in technical and industrial products and supplies a wide range of products to customers in various sectors. With a growing product range and increasing market demand, it was essential to make the management of product information more efficient and error-free.

The challenge

With an ever-increasing assortment, manually managing and updating product information in the webshop became a time-consuming process. Van Kampen uses Silvasoft as its ERP system and WooCommerce as its webshop platform, but without a direct integration, product data has to be transferred manually. This not only leads to extra administrative work, but also increases the chance of errors in the product information.

Due to the lack of automated synchronization, customers could sometimes see incorrect product details in the Web shop, causing confusion and generating additional customer inquiries. Van Kampen wanted a solution that would ensure product details were always up-to-date without manual intervention.

APIcenter’s solution

APIcenter implemented an integration between Silvasoft and WooCommerce, allowing product information to be automatically synchronized. As soon as a change is made in Silvasoft, it is immediately visible in the webshop. This means that product details such as prices, descriptions and stock statuses are always accurate and up-to-date.

Implementing APIcenter eliminated the need for Van Kampen to deal with manual input and corrections, allowing the team to focus on product development and customer service instead of administrative tasks.

The result

Since the implementation of APIcenter, product management at Van Kampen runs faster and more efficiently. Customers are always shown the correct information in the webshop, which has reduced the number of customer questions and improved the overall customer experience. The automated link saves Van Kampen time and reduces the risk of errors, allowing the company to fully focus on further growth and expansion of the assortment.